ABOUT

EDEN MAYTAL is an emerging Australian fashion brand dedicated to sustainable fashion and the revival of Australian-made production. Our mission is to create clothing that not only stands out with unique style but also supports sustainability through methods such as upcycling, sourcing majority dead-stock materials, and utilising natural fibers like cotton and wool.

Our garments are designed for those who want to elevate their wardrobe with pieces that feel as good as they look. By combining conceptual storytelling with practical garment making, we craft clothing that speaks to both style and conscience.

A common theme in Eden Maytal’s design process is the delicate balance between chaos and harmony. Working with contrasting fabrics that complement each other, Eden transforms disparate elements into cohesive designs. As she says, “In a world that is chaotic, I choose to create in a way that is my safe place. To bring order and form my own paradise.” This philosophy is deeply embedded in our label’s namesake, Eden, meaning paradise.

After graduating, Eden Maytal showcased at Australian Fashion Week 2023 with FDS, earning industry recognition with features in Vogue, Elle, and To be magazine. Collaborations with Nike, L’Oréal Paris, and dressing SZA for her “Snooze” music video reflect our brand’s growing influence and commitment to innovation.

EDEN MAYTAL is more than just fashion. It's a conscious choice to wear style with purpose, to create harmony from chaos, and to celebrate the beauty of sustainable, Australian-made design.

EDEN MAYTAL